testmeat photoblog

i liked flat eric, i quite liked monkey but i can't be doing with that stupid damn meerkat. the advert was clearly thought up in a particularly unimaginative brainstorming session - with some 'sky blue thinking' as my old boss used to say. i'm not sure how many hours it took them to realise that the word market sounds similar to meerkat, or why they thought that dressing it up in a smoking jacket, and giving it a poncy attitude and a russian accent would make it endearing and likeable. it doesn't matter how cute and fluffy you try and make it, at the end of the day he's still hawking car insurance. as tyler durden eloquently puts it: sticking feathers up your butt does not make you a chicken.

here's the original